Know what photo, video and infographic content the media will and will not use, so you boost your chances of generating positive exposure for your brand.

Review processes for creating visual imagery that pleases editors and follow guidance on how to submit it for greater PR success.

Use this workbook’s exercises to produce the best PR images possible so all of your PR projects are appreciated by editors and give you the greatest chance of securing media coverage.

This training module is provided in print and interactive versions which each contain 40 pages of valuable industry knowledge, including 10 helpful exercises.