WORK

Combining skills, practices and tools from journalism and PR to gear your brand communications for success.

BRAND BUILDING PR

Celebrity Endorsement, Creative Content and Public Relations

Football legend Ryan Giggs, a secret hair transplant and the tabloid press…

What could possibly go wrong?

Plenty.

Follow the link to find out what happened when MHR Clinic decided to reveal the controversial sportsman’s 12 years of secret hair treatments.

REPUTATION RESCUE

Crisis Comms, Media Counsel and Public Relations

Rest Assured Funeral Plans faced ruin on prime time TV, so the company hired me to address a list of damaging allegations.

Follow the link to learn how eight days of crisis comms with producers not just saved the company from disaster but saw it used as a yardstick to measure its competitors.

BRAND AWARENESS

Public Relations, Broadcast Management and Award Entry

JA Harrison wanted to reveal a new £2.8m hi-tech facility to global and regional customers.

Stones PR was tasked with generating the publicity needed.

Follow the link to find out how I engineered brand and product media coverage to put the company on the map.

CONTENT CREATION

Celebrity Endorsement, Creative Content and Public Relations

MHR Clinic struck a hair transplant deal with cricketer Ryan Sidebottom and then told me it wanted national news coverage about his procedure.

But Ryan was far from a household name.

Follow the link to find out how I created content that newspaper editors couldn’t ignore.

PR ADVICE, ESSAYS & JOURNALISM

By Jonathan R Stones